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Privacy Policy for Daniels Financial Ltd

1. Introduction

Daniels Financial Ltd (“we”, “us”, “our”) specialises in independent financial advice and services across pensions, retirement, investments, protection, and equity release for clients in Nuneaton and throughout the UK. We manage personal data collected via our website, enquiries, and consultations in full compliance with UK GDPR. 

2. Data Controller & Contact

Daniels Financial Ltd
Registered Office: 36 Abbey Gate Shopping Precinct, Nuneaton, Warwickshire, CV11 4HL 
Authorised and regulated by the Financial Conduct Authority.

3. Personal Data We Collect

  • Enquiry/booking forms: name, email, telephone, financial objectives, postcode

  • Communications: telephone, email, video calls, meeting notes

  • Meeting data: income, existing policies, objectives (when shared)

  • Website analytics: anonymised IP, browser/device type, pages viewed, session duration via essential and performance cookies only; no advertising or profiling cookies used

4. How We Use Your Data

  • Deliver tailored financial advice and product recommendations

  • Arrange consultations, send confirmations, proposals, and follow-ups

  • Maintain records for ongoing policy management and compliance

  • Improve website performance using anonymised analytics

  • Meet FCA and HMRC record-keeping obligations

5. Legal Basis for Processing

  • Contractual necessity: to deliver financial services

  • Legitimate interests: to enhance business operations and client experience

  • Consent: for optional marketing communications

  • Legal obligation: for regulatory record retention

6. Data Sharing

We do not sell or rent your data. We only share it with:

  • GDPR-compliant service providers (hosting, analytics, payment processors)

  • Financial product providers (insurers, lenders, investment platforms) to action advice

  • Regulators or auditors (FCA, HMRC), only when legally required

7. Cookies & Tracking

  • Essential cookies: required for site functionality and forms

  • Performance cookies: anonymised analytics only
    No advertising, profiling, or third-party tracking cookies are used

8. Data Retention

  • Client/enquiry records: retained for up to 7 years, or as required by regulation

  • Analytics logs: anonymised session data deleted after 24 months; aggregated data retained for insight

9. Your Rights

Under UK GDPR, you have the right to:

  • Access, correct, delete, restrict, or export your data

  • Withdraw consent or object to processing

  • Lodge a complaint with the ICO
    Contact us using details above to exercise your rights.

10. Security

We safeguard your data using SSL encryption, secure UK hosting, access controls, firewalls, and staff training. While no system is infallible, we adhere to best-practice standards.

11. International Transfers

All personal data is processed and stored within the UK—no overseas transfers occur.

12. Updates to Policy

We may update this policy periodically. Continued use of our site or services implies acceptance. The Effective Date above reflects the current version.

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